WE'RE HERE
FOR THE
STORIES.
Vibe Tribe Magazine is a developing independent Indigenous-focused arts, culture, entertainment and business publication. Its purpose is to give emerging and established talent a platform with depth, context and creative energy.
Indigenous creativity isn't a sidebar.
We want to tell stories about First Nations, Inuit, Métis and other Indigenous peoples with specificity and care—not fold hundreds of distinct communities into a single generic narrative.
Our coverage will celebrate successes, investigate business and industry developments, and make room for rigorously sourced commentary. We will distinguish original reporting, interviews, reviews, opinions, and sponsored materials clearly.
This is a publication prototype. Founder-affiliated artist features are clearly labeled as publisher's spotlights. We do not invent interviews, quotations, credentials or reporting. Some pieces use clearly identified fictional editorial pen names and illustrated characters; those are publishing devices, not claims that independent journalists conducted interviews. The publication remains responsible for research, fact-checking, sourcing and corrections.
Editorial principles
Respect accurate Nation and community identification, permissions and cultural context.
Prioritize interviews, direct sources and real reporting—not copied press releases.
Distinguish news, criticism, opinion, advertising and community submissions.
Give subjects appropriate chances to respond to significant allegations.
Seek permission for portraits, culturally sensitive material and unpublished creative work.
Publish author information, dates, clear article URLs, and source citations.
How we choose artists to feature
We look for distinctive work, genuine community contribution, a developed artistic point of view, documented releases or performances, and people whose stories merit attention regardless of marketing budgets. We review publicly available recordings, videos, biographies and independent coverage. Our first discovery list was exploratory, not a statistically ranked survey of followers or evidence that any named artist lacks industry support.
We distinguish editorial coverage from paid promotions. An advertiser cannot purchase a favourable review or a place in our independent artist-discovery selections. Founders and affiliated artists are identified as such.
For publication bylines and illustrated editorial characters, see Terri Williams and Wes Crawford.
Editorial standards
Our reported features use public biographies, film and release credits, institutional records and artist-supplied information. Vibe Tribe does not imply that we conducted a personal interview unless an interview actually took place. Some bylines use named editorial pen names with illustrated profiles, with overall editorial responsibility held by Vibe Tribe Magazine.
Articles featuring the publication's founding artists are publisher-affiliated stories. Advertising placements are labeled and do not influence editorial selections.
THE EDITORIAL TEAM
The bylines organize coverage by topic. Names are editorial pen names and portraits are original fictional illustrations; Vibe Tribe Editorial is accountable for research, fact-checking and publication. These personas do not claim to be separate journalists, Indigenous individuals, or eyewitness interviewers.
Dwayne Smoke
Terri Williams
Arnie Williams
Jillian Vale
Wes Crawford